The ProfitReach Blog

"I Provide Digital Marketing Advice To Help UK Small Business Owners Grow eCommerce Sales"

What Is The Buyer’s Journey?

The buyer’s journey is a crucial element to introduce into the marketing planning for your business and your strategic approach should be based around it. There are four stages in your buyer’s journey, and this diagram below beautifully illustrates it. Take a look at the various stages down the left hand side. Prioritise Your Marketing […]

[Proven:] How To Increase Website Lead Response Times (and 6x Boost Revenue)

Wouldn’t you love a new way to make the selling easier? This could be it. Imagine a typical Monday morning. You’ve just got a new email enquiry from your website. Great news. You want to call the prospect back quickly, but you’re busy speaking to other prospects. In the end, you call them later that […]

How To Stop This No.1 Website Mistake (& Avoid Killing Online Sales)

It’s the hidden SEO/website problem that affects thousands of UK small businesses selling products online. THIS is the blood-curdling ‘redirect problem’. It happens a lot more than you think. You will have been a victim of it at some point. As a small business owner or marketing manager, this one’s for you. It’s your website and […]
Google Shopping search result for Argos product

How To Use Star Ratings To Boost Google Ad Clicks by 10%

As a Google Advertiser you need to stand out. You need people to click on your Google PPC (Pay-per-Click) ads in the search results. Not on your competitor’s ads. The Competition and Markets Authority (CMA) estimates that a huge £23bn a year of UK consumer spending is influenced by online customer reviews. Star ratings are […]

How To Effectively Prove Adwords is Making You Money (or Not!)

Is Adwords working for your business? Do you truly know? Or do you just have a gut feeling that it may or may not be? How do you prove if Adwords is making you money? This article will give you confidence to immediately find out whether Adwords is working for you or not. This will […]
google-tests-new-box-layout-with-deeper-links-for-number-1-position

[VIDEO]: Google Tests New Box Layout PLUS Deeper Sitelinks for No.1 Position

27th August 2013 Testing new user interfaces is not unusual for Google and I’m now seeing quite a dramatic new test on Google search results which puts a lot more focus on the number 1 position. A similar layout was spotted in recent days, but this time it also includes clickable areas which reveal further […]

About Us

We make it easier and faster for businesses to get more customers online.

It’s frustrating when your website and digital marketing don’t attract & convert the customers you need. Why are big opportunities being missed? How should you invest resources? Don’t worry. We’re here to help you get more customers & grow your business using the Internet.